How Start-ups and Tech Companies Can Benefit from Babbel

How Start-ups and Tech Companies Can Benefit from Babbel

Are you looking for a language-learning solution that is as fast-paced and game-changing as your start-up? Look no further! Here’s how Babbel can benefit employees in the world of tech.

Take one look at our Babbel for Business customer base and you might notice they have one thing in common: innovation. The companies that seek out Babbel tend to reflect our product: they’re innovative, agile, effective, and constantly pushing boundaries. In 2019 we worked with Germany’s most cutting-edge digital bank (N26), the company that’s revolutionized the way we read (Blinkist), and the start-up that’s re-defined the concept of adventures (Get Your Guide). We’ve also teamed up with Flixbus, Miles Mobility, and tech giant Conrad to provide their multinational teams with the tools they need to communicate across cultures — and in doing so, we like to think we’re helping make the digital landscape even more diverse, ground-breaking, and connected. But don’t take our word for it. Here’s how Babbel can benefit your start-up or tech company…


Key benefits to learning a new language for start-ups and tech companies

The tech and start-up industry is fast-moving. Decisions are made and changes implemented quicker than in any other industry. To work in the world of tech is to become accustomed to flexibility, speed, and collaboration, and that’s why Babbel’s products fit perfectly within this environment.

Start-ups and tech companies have increasingly diverse workforces with coders, writers, marketers, and leaders headhunted from all over the world. Offering your employees the opportunity to learn a new language will help your colleagues to connect and transcend cultural boundaries and open their minds to different ideals and values. This inter-connectedness is especially beneficial to start-ups and tech companies, where team collaboration is key to success, and socializing is championed as a team benefit.

HR teams in start-ups and tech companies are increasingly looking beyond the borders of their countries and hiring international talent, so offering a language-learning solution tailored to their situation that guides them through the nuances of a new language will increase employee motivation and retention and also help the individual settle into their new home.

In tech it’s common for the company language to be English, but for those who speak it as a second language, business English is a totally new concept. Babbel enables your employees to feel confident communicating in business English at their own pace.

Additionally, start-ups and tech companies work with global investors and suppliers. Being able to communicate successfully in a common language, navigating cultural differences, and avoiding miscommunication are all crucial to building strong, lasting relationships. 

 

International communication made easy

Why Babbel?

Babbel for Business offers a totally flexible learning experience. Your employees can choose their language and learn effectively at their individual level and at their own pace — whether that’s in their lunch break, on their way home, or during a coffee break with colleagues.

Babbel for Business offers various business packages, from the app-only Basic subscription to the goal-oriented blended learning solution, Intensive. Babbel Intensive enables your employees to do 15-minute bite-size lessons on our app and have the opportunity to participate in 1:1 language tutorials where they’re able to ask a native-speaker language-related questions and put their new skills into practice. Everybody in your team will have access to the same features, which means they can work together to keep each other motivated. We actively encourage language lunches or foreign film nights to keep the learners engaged, get them speaking, and to become closer as a team, too! 

We’re particularly pleased with our partnership with Scout24. This company helps people find new homes in Germany and, with a team spanning 56 countries, they wanted to make sure their employees were as connected as their customers. Their motto is “Diversity Drives Innovation,” and their aim was to reflect that concept in their workforce. The team was given full access to Babbel and in their own time were able to build up the confidence to speak to each other in a new language in a real-life setting. Jesko Schäfermann, Vice President People, Organisation & Culture, said that “a modern tool like Babbel increases our employees’ intercultural understanding and their enthusiasm for learning.” We’re happy to hear that, Jesko!

Babbel doesn’t just benefit employees — it’s a winner for companies, too! In an increasingly competitive market with tech employees getting snapped up quicker than you can say ‘Google’, your company can stay one step ahead of the competition by offering useful, tech-savvy, and relevant perks such as Babbel. We like to think of it as just one more way to help your company change the world as we know it. 

Ultimately, though, perhaps we work so well with start-ups and tech because that’s exactly what we do ourselves. Babbel is born from the same ethos: to disrupt the language industry, to re-imagine everything we thought we knew about learning, and to tailor that knowledge to fit our new, digital era. So it’s no wonder we get along pretty well with ground-breaking companies. We’re one ourselves. 


Could your company benefit from Babbel? Just get in touch, our team would love to hear from you. 

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