Case Study Customer Storiy Sanofi with "Babbel for Business" hero image

Sanofi Logo, Babbel for Business Case Study

Seamless workplace communication made possible with Babbel

With Babbel, Sanofi employees don’t just improve their English — they also improve their company’s internal communication. 

Sanofi is one of the largest global healthcare companies in the world, with offices all over the globe. The approximately 100,000 employees represent 145 countries. Their internal service department, responsible for processes and structures in the company,  works to simplify and improve the day-to-day work of all employees. To do their work effectively,  strong English skills are a must. 

 

The Challenge

For the Italian branch, employees’ communication in English with their European colleagues is the foundation for the success of their work. Their internal service department had prior experience with a language course offer, but real results never materialized. So the company sought out an alternative, something that employees would be motivated to use. It needed to be both efficient and simple to integrate into the workday. The goal was to support and improve speaking skills quickly, especially on the telephone, in meetings and during small talk with colleagues and clients.

 

Why Babbel? 

Babbel's adaptable language courses fit the company’s unique needs. The company implemented a blended-learning approach employing both in-person and digital instruction, with a special focus on Business English and written communication.

From the beginning, the feedback was positive: “It’s great and innovative!” raved one user. Wherever and whenever learners wanted to, they could build their English skills with manageable 15-minute lessons. Additionally, to encourage motivation, the units could be adjusted to each learner’s individual level and pace. “All lessons were accessible,” said another user, “so I could study according to my own knowledge.”

The digital learning was then reinforced through Babbel Live’s online tutorials with native speakers, where learners practiced 30 minutes per week via video conference. This enabled them to get comfortable using the language in conversation. “The tutorial lasted about as long as a meeting, so it fit perfectly into my workday,” explained one user. 


“I noticed that employees were participating more actively in meetings held in English  because they were more confident.”

The Learning & Development Team


The success showed quickly: 84.6% of learners saw a clear improvement in their abilities after a short time, and the accompanying workbook promoted active engagement with the content. And  what’s more, the company was able to monitor its employees’ success, as we at Babbel provide user reporting, weekly or monthly, anonymized or personally identifiable, as per request. 


“Self confidence is key to having efficient communication. I’m glad we met the goal”

HR Manager 

 

Conclusion 

The internal service team of the Italian pharma company was motivated to study Business English with Babbel for Business. The content was tailored to the specific requirements of their jobs and was immediately integrable into the workday. “I would recommend it for the whole company!” — 100% of participants questioned.

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